Pop-up shop launch

 

 

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The Client

No1 Rosemary Water Company

About the Event

The No 1 Rosemary Water Company, the UK’s leading supplier of the health drink rosemary water, opened a new pop-up shop in Chelsea. Their ambitious growth plan needed additional support from temporary staff and promotional models to assist in its delivery.

The Brief

In order to ensure the pop-up shop made a ‘big splash’ during its opening week The No1 Rosemary Water Company needed assistance to select and train a number of promotional models and brand ambassadors.

Our Solution

We appointed 10 promotional models and brand ambassadors based on our client’s specific requirements. The client had a look in mind that best represented their brand and would resonate with their target audience so we advised our team on styling, clothing and overall presentation.

The team developed an in-depth knowledge of the product through training and not only provided in-store assistance but also delivered a successful street campaign putting product samples into the hands of their perspective customers and developing brand awareness in the local vicinity.

The Result

Feedback from the client “… everyone was superb and contributed so much to the success of event so I can’t thank you and them enough. Despite the weather everyone mucked in and made the most of it.”

We have supported The No1 Rosemary Water Company on further events, providing in-store demos of their products at Selfridges, Fenwicks, Harvey Nichols etc.